The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
New Zealand
Client
Title
Category
Award
Points
Pedigree Selfie STIX Clip
Agency: Colenso BBDO / Auckland
Client: Mars
Category: Physical Product
Points: 50.0
Pedigree Selfie STIX
Agency: Colenso BBDO / Auckland
Client: Mars
Category: Applications
Points: 50.0
Pedigree Selfie STIX Clip
Agency: Colenso BBDO / Auckland
Client: Mars
Category: Physical Product
Points: 25.0
Anchor Milk Slams
Agency: Colenso BBDO / Auckland + Assembly / Auckland
Client: Fonterra Brands NZ
Category: Craft - Writing / Campaign
Points: 25.0
Pedigree Selfie STIX
Agency: Colenso BBDO / Auckland
Client: Mars
Category: Applications
Points: 25.0
Re:scam
Agency: DDB Group New Zealand / Auckland
Client: Netsafe
Category: Digital Design
Points: 25.0
Pedigree Selfie STIX
Agency: Colenso BBDO / Auckland
Client: Mars
Category: Mobile Apps
Points: 25.0
Re:scam
Agency: DDB Group New Zealand / Auckland
Client: Netsafe
Category: Digital Product
Points: 25.0
The Pedigree Child Replacement Programme
Agency: Colenso BBDO / Auckland
Client: Mars
Category: Promotional / Collateral / Posters - Campaign
Points: 25.0
The Pedigree Child Replacement Programme
Agency: Colenso BBDO / Auckland
Client: Mars
Category: Publishing / Magazine - Campaign
Points: 25.0
The Pedigree Child Replacement Programme
Agency: Colenso BBDO / Auckland
Client: Mars
Category: Integrated Branding
Points: 15.0
Re:scam
Agency: DDB Group New Zealand / Auckland
Client: Netsafe
Category: Innovation in Interactive / Online
Points: 15.0
The Pedigree Child Replacement Programme
Agency: Colenso BBDO / Auckland
Client: Mars
Category: Television / Short Form - Campaign
Points: 15.0
Re:scam
Agency: DDB Group New Zealand / Auckland
Client: Netsafe
Category: Web / Utility
Points: 15.0
DB Export Beer Bottle Sand
Agency: Colenso BBDO / Auckland
Client: DB Breweries / Heineken NZ
Category: Innovation in Cross-Platform / Experiential
Points: 10.0
The Pedigree Child Replacement Programme
Agency: Colenso BBDO / Auckland
Client: Mars
Category: Print / Flat & Dimensional
Points: 10.0
Say It Tika
Agency: FCB New Zealand / Auckland & Wellington
Client: Vodafone New Zealand
Category: Branded Social Post / Single
Points: 10.0
Battle To The Beehive
Agency: J. Walter Thompson New Zealand / Auckland
Client: Vice New Zealand Limited
Category: Gaming
Points: 2.0
Say It Tika
Agency: FCB New Zealand / Auckland & Wellington
Client: Vodafone New Zealand
Category: Social Engagement / Community Building
Points: 2.0
The Human Serengeti
Agency: FCB New Zealand / Auckland & Wellington
Client: Prime TV
Category: Experiential / Environmental / Outdoor Spaces
Points: 2.0
Geoff
Agency: Assembly / Auckland
Client: Heinz
Category: Craft / Animation - Single or Series
Points: 2.0
Re:scam
Agency: DDB Group New Zealand / Auckland
Client: Netsafe
Category: Websites / Utility
Points: 2.0
Battle To The Beehive
Agency: J. Walter Thompson New Zealand / Auckland
Client: Vice New Zealand Limited
Category: Gaming
Points: 2.0
Geoff
Agency: Kraft Heinz Australia / Melbourne + Y&R New Zealand / Auckland + Assembly / Auckland
Client: Kraft Heinz Australia
Category: Online / Long Form - Single
Points: 2.0
NZ Police “most successful recruitment video”
Agency: Ogilvy & Mather New Zealand / Auckland + The Sweet Shop / Auckland
Client: New Zealand Police
Category: Branded Social Post / Single
Points: 2.0
Armoured Truck
Agency: DDB Group New Zealand / Auckland
Client: Lotto New Zealand
Category: Cinema Advertising
Points: 2.0
Re:scam
Agency: DDB Group New Zealand / Auckland
Client: Netsafe
Category: Innovation in Branded Entertainment
Points: 2.0
DB Export Beer Bottle Sand
Agency: Colenso BBDO / Auckland
Client: DB Breweries / Heineken NZ
Category: Physical Product
Points: 2.0
Austism Shaped History
Agency: DDB Group New Zealand / Auckland
Client: Autism New Zealand
Category: Broadcast / Any Length - Campaign
Points: 2.0
Mozart
Agency: DDB Group New Zealand / Auckland
Client: Autism New Zealand
Category: Broadcast / Any Length - Single
Points: 2.0
Fight for Territory
Agency: DDB Group New Zealand / Auckland
Client: Lion
Category: Ambient Media / Billboards & Transit - Campaign
Points: 2.0
Say It Tika
Agency: FCB New Zealand / Auckland & Wellington
Client: Vodafone New Zealand
Category: Digital / Social Media & Viral Marketing - Single
Points: 2.0
Darwin
Agency: DDB Group New Zealand / Auckland
Client: Autism New Zealand
Category: Broadcast / Any Length - Single
Points: 2.0
Armoured Truck
Agency: DDB Group New Zealand / Auckland
Client: Lotto New Zealand
Category: Television / Long Form - Single
Points: 2.0
Client:
Mars
Title:
Pedigree Selfie STIX Clip
Category:
Physical Product
Award:
2018 Intellectual Property Best of Discipline Pencil
Points:
50.0
Client:
Mars
Title:
Pedigree Selfie STIX
Category:
Applications
Award:
2018 Mobile Best of Discipline Pencil
Points:
50.0
Client:
Mars
Title:
Pedigree Selfie STIX Clip
Category:
Physical Product
Award:
2018 Intellectual Property Gold Pencil
Points:
25.0
Client:
Fonterra Brands NZ
Title:
Anchor Milk Slams
Category:
Craft - Writing / Campaign
Award:
2018 Moving Image Craft Gold Pencil
Points:
25.0
Client:
Mars
Title:
Pedigree Selfie STIX
Category:
Applications
Award:
2018 Mobile Gold Pencil
Points:
25.0
Client:
Netsafe
Title:
Re:scam
Category:
Digital Design
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
Mars
Title:
Pedigree Selfie STIX
Category:
Mobile Apps
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Netsafe
Title:
Re:scam
Category:
Digital Product
Award:
2018 Intellectual Property Gold Pencil
Points:
25.0
Client:
Mars
Title:
The Pedigree Child Replacement Programme
Category:
Promotional / Collateral / Posters - Campaign
Award:
2018 Print & Outdoor Gold Pencil
Points:
25.0
Client:
Mars
Title:
The Pedigree Child Replacement Programme
Category:
Publishing / Magazine - Campaign
Award:
2018 Print & Outdoor Gold Pencil
Points:
25.0
Client:
Mars
Title:
The Pedigree Child Replacement Programme
Category:
Integrated Branding
Award:
2018 Cross-Platform Silver Pencil
Points:
15.0
Client:
Netsafe
Title:
Re:scam
Category:
Innovation in Interactive / Online
Award:
2018 Interactive Silver Pencil
Points:
15.0
Client:
Mars
Title:
The Pedigree Child Replacement Programme
Category:
Television / Short Form - Campaign
Award:
2018 Film Silver Pencil
Points:
15.0
Client:
Netsafe
Title:
Re:scam
Category:
Web / Utility
Award:
2018 UX / UI Silver Pencil
Points:
15.0
Client:
DB Breweries / Heineken NZ
Title:
DB Export Beer Bottle Sand
Category:
Innovation in Cross-Platform / Experiential
Award:
2018 Cross-Platform Bronze Pencil
Points:
10.0
Client:
Mars
Title:
The Pedigree Child Replacement Programme
Category:
Print / Flat & Dimensional
Award:
2018 Direct Marketing Bronze Pencil
Points:
10.0
Client:
Vodafone New Zealand
Title:
Say It Tika
Category:
Branded Social Post / Single
Award:
2018 Social Media Bronze Pencil
Points:
10.0
Client:
Vice New Zealand Limited
Title:
Battle To The Beehive
Category:
Gaming
Award:
2018 Branded Entertainment Merit Award
Points:
2.0
Client:
Vodafone New Zealand
Title:
Say It Tika
Category:
Social Engagement / Community Building
Award:
2018 Social Media Merit Award
Points:
2.0
Client:
Prime TV
Title:
The Human Serengeti
Category:
Experiential / Environmental / Outdoor Spaces
Award:
2018 Design Merit Award
Points:
2.0
Client:
Heinz
Title:
Geoff
Category:
Craft / Animation - Single or Series
Award:
2018 Design Merit Award
Points:
2.0
Client:
Netsafe
Title:
Re:scam
Category:
Websites / Utility
Award:
2018 Interactive Merit Award
Points:
2.0
Client:
Vice New Zealand Limited
Title:
Battle To The Beehive
Category:
Gaming
Award:
2018 Interactive Merit Award
Points:
2.0
Client:
Kraft Heinz Australia
Title:
Geoff
Category:
Online / Long Form - Single
Award:
2018 Branded Entertainment Merit Award
Points:
2.0
Client:
New Zealand Police
Title:
NZ Police “most successful recruitment video”
Category:
Branded Social Post / Single
Award:
2018 Social Media Merit Award
Points:
2.0
Client:
Lotto New Zealand
Title:
Armoured Truck
Category:
Cinema Advertising
Award:
2018 Film Merit Award
Points:
2.0
Client:
Netsafe
Title:
Re:scam
Category:
Innovation in Branded Entertainment
Award:
2018 Branded Entertainment Merit Award
Points:
2.0
Client:
DB Breweries / Heineken NZ
Title:
DB Export Beer Bottle Sand
Category:
Physical Product
Award:
2018 Intellectual Property Merit Award
Points:
2.0
Client:
Autism New Zealand
Title:
Austism Shaped History
Category:
Broadcast / Any Length - Campaign
Award:
2018 Radio Merit Award
Points:
2.0
Client:
Autism New Zealand
Title:
Mozart
Category:
Broadcast / Any Length - Single
Award:
2018 Radio Merit Award
Points:
2.0
Client:
Lion
Title:
Fight for Territory
Category:
Ambient Media / Billboards & Transit - Campaign
Award:
2018 Direct Marketing Merit Award
Points:
2.0
Client:
Vodafone New Zealand
Title:
Say It Tika
Category:
Digital / Social Media & Viral Marketing - Single
Award:
2018 Direct Marketing Merit Award
Points:
2.0
Client:
Autism New Zealand
Title:
Darwin
Category:
Broadcast / Any Length - Single
Award:
2018 Radio Merit Award
Points:
2.0